If you're like most artists, you probably live and work with artists, eat with artists, socialize with artists, and recreate with artists-- and likely with other fine arts professionals as well. And when you're on your own, you probably read about artists, visit art websites, and attend art lectures, galleries, museums, and more. You're basically all art all the time. And that's excellent.
Courtesy of Empty Easel.
You may have the best art in the world, but if you’re talking to the wrong people, you won’t have a business. Conversations with the right people at the right time, in the right place, about the right things can lead to relationships. It’s those relationships, carefully nurtured, that lead to sales.
To sell art you need a market to sell to. To some extent there is an existing art market that can be tapped by emerging artists – but probably the bigger piece is the art market that you create yourself. And how do you do that?. . . read more at ArtMarketingSecrets.com
Courtesy of NYFA
You want to sell your work online. Why not, a sale is a sale, right? But the world of online galleries can be complicated to steer. We talked with the owners of some of the web's most respected visual arts sites and asked them what they would tell artists to look for before signing up for online representation. What follows is their advice, which, despite the fabled diversity of views on the internet, was surprisingly uniform.
Define Your Goals...
Thirteen practical marketing lessons drawn from the book, “The Experts’ Guide to Marketing the Arts” © by the Arts & Business Council of Americans for the Arts. All lessons are available for download via the web link.