Artist Resource Center - Email & Social Media

Post date: Oct 6, 2011
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Years ago, people thought that adding their websites to link farms—which were useless web pages filled with thousands of categorized links—would trick the search engines into believing their websites were more important than their competition.  It rarely worked and did very little for driving traffic back to one’s website, but they were correct about one thing. . . links ARE important.  It’s just that link building must be done right for it to work.

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Post date: Oct 6, 2011
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“Friend me!” is a phrase no longer reserved for teens.

Post date: Oct 6, 2011
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Thirteen practical marketing lessons drawn from the book, “The Experts’ Guide to Marketing the Arts” © by the Arts & Business Council of Americans for the Arts.  All lessons are available for download via the web link.

 

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Post date: Oct 6, 2011
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In this forty-five minute video presentation sponsored by NYFA, Consultant Brian Newman surveys key changes in the arts due to digital technology, and gives practical advice for using new technology for art making, dissemination of one’s work and building a sustainable career. 

 

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If you want to get your art online quickly and inexpensively, start a fan page (a.k.a. business page) on Facebook.

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By Ada Pia d'Errico: The Business of Art & Inspiration

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