Inprint Marketing Associate

Inprint Marketing Associate

Inprint seeks a highly
motivated, dynamic, team-oriented Marketing Associate to handle media
relations; enhance organizational branding; and conduct online, print, and
broadcast marketing, in connection with Inprint’s programming and development
activities.

The ideal candidate will be a strategic and
critical thinker, capable of handling several tasks simultaneously, detail
oriented and organized, have impeccable oral and written communication skills, and
is someone who takes initiative but can also follow directions carefully. The
candidate must be proficient in MS Word, PowerPoint, Excel, social media
platforms; website management and e-marketing experience is preferred but
training can be provided. We seek a creative individual who wants to be part of
a hard-working, committed team working in a collaborative, friendly, efficient
office. Candidates must be passionate about the literary arts and able to
communicate this passion to diverse segments of the community. Work in a
literary or nonprofit organization is a plus; candidates should have 1-3 years
of work experience. Responsibilities include:

Media
Relations
:


·        

Pitch
stories to key media outlets about Inprint—specifically the Inprint Margarett
Root Brown Reading Series, Cool Brains!
Inprint Readings for Young People, and the Inprint Poets & Writers Ball—meeting
press deadlines, coordinating interviews for visiting authors, responding to
media requests and providing post-event follow-up, writing and distributing
press releases, maintaining relations with media members, and exploring new
media outlets to develop relationships


·        

Manage
all ad contracts with print, broadcast, and digital media outlets, including scheduling,
writing, and submitting all ads

Online
Activities
:


·        

Oversee
the Inprint website and online offerings, including writing and updating
content on website, setting and scheduling online ticketing and workshop
registration, maintaining the Inprint Online Archives page working with
videographer, managing the Inprint blog with guest bloggers, working with
graphic designers to keep technology of website updated and meeting
organizational needs, uploading podcast episodes, and strategizing ways of
expanding scope of site


·        

Write,
edit, schedule, and send out all eblasts, as well as maintain email database


·        

Manage
Inprint’s social media presence, including posting regularly and strategizing
ways to increase public awareness of the organization


·        

Post
Inprint events on online community calendars


·        

Monitor
online analytics of website, social media, video archive, and podcast for grant
and Board reports when needed

Programs:


·        

Market
all Inprint programs, collaborations, fundraising events, and cross promotions,
liaisoning with authors, publicists, and collaborative partners to secure
photos, bios, and logos, and ensuring that Inprint’s brand identity is
maintained


·        

Create
post-event publicity packets to share with publicists


·        

Assist
in running all events, securing and coordinating with photographer and
videographer when needed

Printed
Materials
:


·        

Oversee
development, proofing process, printing, and distribution of Inprint materials
including, community workshop anthologies, brochures, posters, bookmarks,
flyers, e-flyers, eblast ads, Inprint Poets & Writers Ball invitation,
program, menu, stationery, and other items with Inprint’s graphic designer and
Associate Director


·        

Create
marketing and PR packets, simple flyers, and informational documents

Development:


·        

Manage
donors’ logo and name usage on online and printed materials


·        

Assist
in drafting grant final reports

Other:


·        

Staff
all program and fundraising events


·        

Manage
online photo archive and print and digital archive of clippings


·        

Write
marketing highlights for Board reports and take minutes at Executive and Board
meetings


·        

Proofread
outgoing materials


·        

Other
duties as needed

The position is full-time. Benefits
include three weeks’ vacation plus holidays, medical/dental insurance, retirement
plan, and a flexible and pleasant work environment. Some evening and weekend
work required.

To apply, submit résumé, cover letter, and a
writing sample by email (no phon
e calls, please) to hr@inprinthouston.org. The
optimal start date is early to mid April.

Inprint is a 501(c)(3)
nonprofit organization and an equal opportunity employer that values workplace
diversity.



·      

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